Asia-Pacific to play a key role in the inventory tags market

The inventory tags market size is expected to grow from USD 4.08 Billion in 2016 to reach USD 5.07 Billion by 2021, at an estimated CAGR of 4.43%. The implementation of inventory tags technologies is an important strategy taken up by many manufacturing companies and regulatory bodies in recent years. Increasing awareness toward protection against theft, loss, and counterfeiting; scope for technology integration; identification of products without human intervention or need of line-of-sight; and adoptions of real time tracking systems are some of the factors that contribute to the growth in the demand for inventory tags in packaging. Additionally, strict laws pertaining to counterfeiting activities, need for efficient use of supply chain, and availability of cost-efficient counterfeiting technologies have propelled packaging companies to opt for inventory tags technologies, which enabled cost savings. Developing markets such as China, Brazil, and India are emerging as growth frontiers for the inventory tags market.

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Factors such as strong government support, efforts towards standardization, expanding application segments, convergence of technologies, rising awareness of using inventory tracking technologies, increasing urbanized population in China and India along with the growth in the disposable income in these countries are driving the growth of the Asia-Pacific inventory tags market. Rapid industrialization and imposition of strict laws pertaining to secure packaging are also major factors contributing to the growth of the inventory tags market.

Track & trace and authentication technologies such as barcodes and RFID are some of the technologies used by companies to track their inventory. Barcode technologies are the most conventional and prominent technologies used in the inventory tags market. This segment dominated the inventory tags market in 2015, and this trend is projected to continue through 2021. In current economic conditions, retailers and manufacturers recognize that additional investments in loss prevention is necessary to combat the increasing level of inventory loss due to theft and counterfeiting. Logistics & transportation companies also benefit by using track & trace technologies as they can locate the package at any point during the delivery process. Track & trace technologies such as RFIDs and barcodes help in identifying the product as well as help in tracing the product across the supply chain.

RFID technologies include readers, and software services and are used extensively in the packaging industry. With the help of readers, products can be traced in seconds; this helps to improve and track the supply chain process from production through distribution and retailing. The RFID technology segment is growing tremendously and is opted for by many industries as it reduces manual costs and improves visibility and planning.

Zebra Technologies Corporation (U.S.) has maintained its leadership position through its strong distribution network across Asia Pacific, Europe, and the Americas. Zebra Technologies Corporation has strengthened its position as a leading provider of visibility solutions across the world. The company has adopted mergers and acquisitions as its key strategies to capture the market. In October 2014, Zebra Technologies Corporation acquired the enterprise business of Motorola Solutions, Inc. (U.S.) which strengthened Zebra’s product portfolio, geographic reach, go-to-market channels, and industries served. The company plans to enter into new and emerging markets given its stable financial position and a strong customer base.

Key Findings in the Global Smart Labels Market

The report “Smart Labels Market by Technology (EAS, RFID, Sensing, ESL, NFC tags), Components (Batteries, Transceivers, Microprocessors, Others), Application (Retail Inventory, Perishable Goods, Electronic & IT asset, Others), End-use Industry – Forecast to 2021″, The market for smart labels is projected to grow from USD 4.45 Billion in 2016 to USD 10.03 Billion by 2021, at an estimated CAGR of 17.65%. The market for smart labels is growing due to increasing demand in industries such as retail, healthcare, FMCG, packaging, construction, and automotive. Along with the same, the need for automated and streamlined operations in the enterprises has fostered the market for smart labels.

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Smart labels market is segmented on the basis of application into electronics & IT asset, equipment, retail & inventory tracking, pallets, perishable goods, and others. In 2015, the retail & inventory tracking segment accounted for the largest share of the application segment. The perishable goods segment is projected to grow at a highest CAGR during the forecast period. Changes in temperature, oxygen, carbon dioxide, and other environmental factors could degrade the quality of the perishable goods; therefore, smart labels, especially sensing labels, are preferred heavily in the food & beverages and healthcare industries.

RFID labels are highly preferred to maintain the synchronized supply chain management and inventory management systems in the organization. Due to the traceability property of RFID labels, they are used in a variety of end-use industries such as automotive, retail, healthcare, manufacturing, and FMCG. Combined with an asset tracking software program, RFID labels are the foundation for a synchronize process of repairs, maintenance, and inventory control for enterprises. In addition, RFID labels are very crucial label types when it comes to maintaining the true authenticity of products.

On the basis of key regions, the market for smart labels is segmented into North America, Europe, Asia-Pacific, and Rest of the World (RoW). The low labor costs, excellent industrialization, a huge scope for FDI, emerging economic conditions, and an excellent hold on industries such as automotive, retail, manufacturing, construction, and healthcare have played a key role in the growth of the market for smart labels in the Asia-Pacific region.

The global smart labels ecosystem comprises of smart labels manufacturers, vendors, and service providers such as CCL Industries, Inc. (Canada), Checkpoint Systems, Inc. (U.S.) (U.S.), Avery Dennison Corporation (U.S.), Sato Holdings Corporation (Japan), Smartrac N.V. (The Netherlands), and Zebra Technologies (U.S.). Others include companies such as Thin Film Electronics ASA (Norway), ASK S.A. (France), Graphic Label, Inc. (U.S.), and Muhlbauer Holding Ag & Co. Kgaa. (Germany).

The scope of the report covers detailed information regarding the major factors influencing the growth of the market for smart labels such as drivers, restraints, opportunities, and challenges. A detailed analysis of the key industry players has been done to provide insights into their business overview, products & services, key strategies, new product launches, mergers & acquisitions, agreements, and recent developments associated with the market for smart labels.

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Significant growth for Self-adhesive labels is observed in the Asia-Pacific region

Self-adhesive labels are labels that have their back surface coated with an adhesive substrate; they do not require any application of glue or moistening. The growth of the self-adhesive labels market is projected to be driven by growth trends of the converting and packaging industries around the world. MarketsandMarkets projects that the self-adhesive labels market size is projected to grow from USD 31.06 billion in 2018 to USD 40.50 billion by 2023, at a CAGR of 5.5%. Factors such as increasing urban population, demand from end-use industries, increasing consumer awareness, and growth of the e-commerce industry have propelled the growth of the global self-adhesive labels market. With the increasing demand for convenience and quality food products, people are opting for packaged food products, where the product information and other details such as nutritional information and manufactured & expiry dates are printed.

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Asia Pacific dominated the regional market and this trend is projected to continue during the forecast period. China contributes a major share of the Asia Pacific market and is also the projected to be the fastest growing country in the region. Industrialization has enhanced urbanization in China through the migration of rural populations to urban areas and the development of towns into cities. As a result of the steady economic growth, Chinese households experienced a continued increase in disposable income, which has contributed to the demand for self-adhesive labels. Moreover, the food & beverage industry in the country further contributes to the demand for self-adhesive labels.

The Middle East & Africa is projected to be the fastest-growing region during the forecast period. The market in this region is in its emerging stage and global players, to improve their presence in this region, have started expanding their businesses, particularly in Africa, due to the availability of cheap labor, low exchange rates, and lenient environmental, health, and safety laws. The geographic proximity of the Middle East & Africa with Asia Pacific and Europe has made this region an emerging destination to set up manufacturing facilities.

The self-adhesive labels market is dominated by players such as Avery Dennison (US), CCL Industries (Canada), Constantia Flexibles Group (Austria), UPM-Kymmene (Finland), Multi-Color Corporation (US), Coveris holdings S.A. (US), Fuji Seal International (Japan), Huhtamaki (Finland), LINTEC (Japan), and Torraspapel Adestor (Spain). These players adopted strategies such as, acquisitions, new product developments, expansions, divestments, investments, agreements, collaborations, joint ventures, and partnerships to expand their presence in the self-adhesive labels market.

Avery Dennison is a global leader in labeling and packaging materials and solutions. Its wide range of products caters to a variety of applications across beverages, durable goods, food products, home & personal care products, pharmaceutical products, and wine & spirits. Its strong global presence, robust R&D capabilities, and adoption of growth strategies such as acquisitions, new product developments, expansions, and collaborations have ensured its prominent position in the market. In September 2017, Avery Dennison expanded its presence in Pune, India by opening an Innovation and Knowledge Centre, with the aim to support its partners, employees, and customers across South Asia Pacific and Sub-Saharan Africa (SAPSSA). This investment to integrate Knowledge Centre and Innovation Centre into a single location will accelerate their product development as well as ability to deliver faster solutions in order to meet customer’s requirements.

CCL Industries is one of the key converters of pressure-sensitive and extruded film materials. The CCL Label segment contributes to a major share of the company’s sales. For instance, it contributed around 59.4% to the overall sales in 2017. Its customer base comprises global consumer product, healthcare, chemical, and durable goods companies. The company adopted acquisitions as it key growth strategy to enhance its product portfolio. For instance, in May 2018, CCL Industries entered into an agreement to acquire Nortec International Ltd. (Israel) for USD 9 million. The acquired company specialized in the manufacturing of marking systems and high-performance labels. The acquisition was aimed at strengthening the company’s presence in Israel.

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